Homepolish Visual Identity

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Created: 08/02/13
Last Edited: 09/23/14
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Description
Homepolish is an interior design company based in New York that was conceived as an alternative to the high-priced, commission-based interior designer. The rebrand was completed to emphanize the approachable and affordable character of the company, differenciating themselves from the "high-end" competition. The mark, a minimal geometric grid, abstractly portrays the initials "H" and "P", while also illustrating a simple floorplan.
  • Homepolish, Interior Design
    Logo Redesign
     
    Homepolish is an interior design company based in New York that was conceived as an alternative to the high-priced, commission-based interior designer. The rebrand was completed to emphanize the approachable and affordable character of the company, differenciating themselves from the "high-end" competition. The mark, a minimal geometric grid, abstractly portrays the initials "H" and "P", while also illustrating a simple floorplan.
     
  • Thanks for watching!
     
    Leo Porto
    www.leoporto.com
     
    Homepolish
    www.homepolish.com
     
    Update* Homepolish went through a redesign and no longer uses the identity above.

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