UNIVERSAL MUSIC GROUP

  • Six one-minute lyric music videos were created to highlight the singers at Universal Music Group for the Grammy Award 2017. The videos were used to introduce each artist before they perform at the showcase.
    The task was to design and animate a cohesive “theme” and creative treatment that strings throughout each.
  • Graphic Designer: Shreya Chopra
    Lead Animator: Kimberly Ho
    Animator: Klara Kovac