Momofuku Ando Museum Rebranding


  • The Momofuku Ando Instant Ramen Museum (インスタントラーメン発明記念館) is a museum dedicated to instant noodles and Cup Noodles, as well as its creator and founder, Momofuku Ando. The approach of this project is to create new identity that reflects interactive and fun museum. The logotype represents five biggest elements that describe ramen - cup, lid, chopsticks, ingredients and noodle. Typography and icons are inspired by ramen elements as well as the grid system.