Task: To design backgrounds for an Animation Ad Film
The hypothetical client Indian Post (भारतीय डाक), is a government operated postal system in India. It is the most widely distributed postal system in the world. Of 154,939 post offices only 15,826 (10.14%) are in urban area and 139,222 (89.86%) in rural areas. Making it convenient for the mass to send or receive the mails. The backgrounds done in watercolor show the reach and presence of Indian Post all over the country from high altitudes to remote areas.
Rough Animation for Background - 1