“If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think.” David Ogilvy
For the last 23 years, L.A.-based Trendsetters has been providing market research and surveys to companies throughout the US, both large and small, from seasoned to startup.
In short, the company eliminates the guesswork and provide the necessary answers to business growth in today’s fast-moving business environment.
This rebrand involved the rebrand strategy, the naming, the brand identity, the brand architecture, the slogan and overall brand repositioning.
Creative direction: David Brier
Design: Jeroen van Eerden