As a Wife Has a Cow : A Love Story
A Poem by Gertrude Stein
This experimental typographic zine featuring Gertrude Stein's Poem 'As a wife has a cow : a love story'. Stein’s poems self-consciously mess up/mess with language, and the Zine matches the concept behind the poem with a structural form. Not only is the ‘meaning’ behind the poem obscured by the primary layer of Stein’s playfulness with language, but the fundamental presentation of the typography mirrors this action. The viewer may read the typography in the zine, but it would be very difficult to follow through and the viewer is likely to be distracted by the intensity of the typography and get immersed in it. Just like any experience with Stein's texts, one can get lost and abandon the meaning of the poem simply by being confused by the form.