Branding, Environment, Broadcast, Digital
The 2014 NFL season, the 95th season in the history of the NFL, began on Thursday, September 4, 2014, with the annual kickoff game featuring the defending champion Seattle Seahawks hosting the Green Bay Packers. CenturyLink Field is home to the NFL's loudest fans. This, along with the the buildup of this epic matchup, led to this specific "Crescendo of Kickoff" style that was carried up to and throughout the entire week.
Created for the National Football League